WE BELIEVE IN
the power of storytelling, and that beautifully crafted content can influence change, break down barriers and connect us. We are pioneering, dynamic, effervescent, adaptable and solutions-oriented, and our aim is to always engage, entertain and enrich.
WE DO THIS
by building lasting relationships, assembling the best teams, nurturing talent, combining old skills with youthful enthusiasm, being intelligent, strategic, hands-on and pedantic about detail. We support each other, partner our clients, interrogate the objectives and demand to be judged by the quality of our work.
WE ARE PROUD
to be a home-grown, wholly-owned boutique South African Production Company with a reputation for excellence, a deep understanding of television and an appetite for scaling new heights. Our award-winning, pioneering legacy has helped us become industry leaders, developing quality, digitally-integrated content for multiple platforms throughout Africa.
WE AIM TO
engage, entertain and enrich, build on our legacy, and become the go-to Production Company for creative content solutions, the most respected and credible in Africa, with a global reach. We will develop our own formats, win major brand accounts, and offer even more innovative services with full 360-degree digital integration, all the while growing fresh talent, strengthening our partnerships and birthing exceptional ideas.
WHAT WE DO
We love telling stories…and doing this with moving pictures. Regardless of whom we do it for, or what the message requirements are, we live and work by one golden rule: our content must connect. We do this across multiple platforms, for broadcasters and clients, in durations that range from 30 seconds to repeat seasons.
RAPID BLUE AFRICA
Since 2009, we have been developing content specifically for an African market, joining forces with partners in Nigeria and Angola, and producing world-class international shows with the homegrown flair and character of the territories that they broadcast to.
We always look to enhance our properties with a digital strategy that pushes our content into new and exciting territories. We see online and social spaces as extensions to the stories we are telling on other platforms, and have harnessed these in the past to create real, meaningful and inclusive engagement with fans and followers.